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Digital Health Investors

8 Questions to De-Risk Your Next Digital Health Investment

Boost your confidence in your next digital health product investment by understanding its potential for endorsement by health professionals.

Ask The Company These Questions

Question 1 — Value Proposition

From a clinician's perspective, what are the product's intended uses and potential health benefits?

Clinicians need to understand the fit-for-purpose of the product, and so do you.

Question 2 — Adequate Scientific Validation

According to healthcare system standards, is the scientific evidence proportional to the product's health claims?

Every digital health tool must eventually prove it delivers on its health promises. Healthcare organizations and clinicians will evaluate your product based on its health benefits and potential risks to patients. The higher the risks, the higher the level of evidence required.

Question 3 — Clinical Robustness

Do you know which laws, digital health standards and homologations your ideal customer base requires?

Across healthcare markets, demonstrating compliance with relevant digital health standards (e.g., HIPAA, ISO 82304-2) is key to success. Additionally, some markets require regulatory approvals (e.g., FDA, Health Canada, CE).
A clear and early compliance roadmap is vital for developers.

Question 4 — Technical Robustness

Do you know which privacy laws and technical certifications your ideal customer base requires?

Avoid surprises by checking the company's understanding of regulatory requirements and its level of commitment to data protection. These requirements vary according to market, region and type of customer.

Make sure that the company you invest in aligns itself early on with best practices, to streamline the development roadmap and maximize the chances of success.

Question 5 — Competition

Do current solutions offer similar health outcomes to this product?

Save time and reduce the fear of missing out on competitor research. We monitor all health apps online, providing you with a quick competitive scan based on classifications, overlapping features, and quality scores.

  • App Store
  • Google Play
  • Web apps
  • Classification
  • Key features
  • Quality scores

Question 6 — Reimbursment

Is your product reimbursed, or is there a strategy to be reimbursed?

Health professionals may be less likely to recommend a product to patients if it’s not covered. Payors will require specific standards or accreditations, along with continuous scientific validation across the product's lifecycle.

Question 7 — Responsible AI

How do you ensure responsible AI development and deployment for overall benefit and trust?

Responsible AI frameworks help identify ethical practices and risks. A responsible AI strategy demonstrates a commitment to ethical development and responsible use of technology, helping you meet regulatory requirements and market expectations.

Question 8 — Trust Report

Has the app been assessed by digital health experts?

Our digital health experts understand more then anyone what health professionals like and dislike. Having a digital health expert to assess a product can save you time and reduce uncertainties by reporting key insights you might miss.

Key topics

  • Evidence & endorsement
  • Privacy
  • Security
  • Usability

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